Ishita is a Lead Consultant at Pitchfork Partners with seven years of experience in public relations and strategic communications.
Her work is anchored in the B2B technology ecosystem, where she partners with clients across AI, data analytics, cloud, digital transformation, HR platforms, telecom, enterprise technology, and employer branding. Her core specialisations include media relations, thought leadership, leadership positioning, and reputation management.
Ishita’s strength lies in shaping credible narratives for complex, fast-evolving businesses and translating them into high-impact media and stakeholder engagement programmes. Over the years, she has advised founders, CXOs, and senior leadership teams across a diverse mix of Indian and global clients in technology, BFSI, cybersecurity, entertainment, F&B, healthcare, and lifestyle sectors on strategic communications and media engagement. Clients she has worked with include Cloudflare, Workday, ICANN, Starbucks, Merkle, Times Network, SonyLIV, INDigital, Too Yumm (RP Sanjiv Goenka Group), amongst others.
Known for her structured thinking and calm counsel, Ishita balances strategic insight with hands-on execution. She believes the most effective communication is built on clarity, credibility, and consistency.
She holds an M.Com with a specialisation in Business Management and Marketing from University of Mumbai and a Bachelors in Mass Media and Advertising.
