Rohidas is the Assistant Vice President of Finance at Pitchfork Partners and has over 20 years of experience managing finance operations for PR agencies and service-led organisations.
A founding member of Pitchfork Partners, he architected the firm’s financial systems from the ground up, transforming operational complexities into scalable, resilient frameworks. His expertise spans corporate law, investment portfolios, project costing, and financial governance.
As a finance expert specialising in the professional services sector, Rohidas focuses on building robust financial infrastructure and driving strategic planning for fast-paced consultancies.
Prior to Pitchfork, Rohidas spent nine years at MSL, where he played a pivotal role in establishing critical banking structures and MIS policies, laying the foundation for long-term institutional stability. Over the years, he has overseen financial operations, budget finalisation, and variance analysis across a diverse portfolio of domestic and global clients within the PR and professional services landscape, ensuring consistent fiscal discipline.
Rohidas is known for building and leading high-performing finance teams and for his strong belief that financial transparency is central to informed management decision-making.
He holds a Bachelor of Commerce (B.Com) with a specialisation in Accounts and Management.
